2009 Reports

Archived Research










pre 2006


ITIC Year-End Review 2009 & Outlook 2010

December 2009

Irish tourism has been badly hit by the global recession after a period of boom growth...

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GB Market Review

Tourism Ireland
December 2009

An Action Programme for GB Tourism Growth...

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Domestic Market Strategic Review

TTC International on behalf of ITIC
November 2009

The Irish travel market has grown continuously over the past 15 years, with double digit annual growth rates. Expenditure by Irish residents on holiday travel has increased by almost 20% per year since 2000. Irish residents spent €6.3 billion on 9.9 million holiday trips in...

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Download the Full Report... (PDF Format)


Competitive & Growth Prospects for Irish Tourism

CHL Consulting on behalf of ITIC
October 2009

The Irish Tourism Industry has achieved remarkable growth over the last two decades, with overseas tourist arrivals rising from 1.95 million in 1985 to 7.74 million in 2007, before falling back to 7.44 million in 2008. The increase between 1985 and 2007 represents...

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ITIC Pre-Budget 2010 Submission

October 2009

Budget 2010 is critical to the economic prosperity of Ireland, not just for 2010 but for the next 5 years. It is imperative that we get it right....

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Tourism Renewal Group Report

Department of Arts, Sport & Tourism
September 2009

This report details the mid-term review of the New Horizons for Irish Tourism Plan.

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ITIC Response to Airport Charges - Draft Paper

July 2009

In several recent submissions I.T.I.C. has expressed its concerns that the Commission appears not to capture or represent the needs of the most important cohort of airport users, namely the passengers. Commission paper 3/2009 does little to dispel those concerns.

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Visitor Attitudes Survey 2008 - Executive Summary

Fáilte Ireland
April 2009

Failte Ireland have published the findings of its 2008 Visitor Attitudes Survey which, once more, highlighted very high levels of satisfaction - with 98% of visitors saying they would recommend a holiday in Ireland to family and friends. The survey was carried out among 5,700 overseas holidaymakers...

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Mainland Europe - Sustaining our Success
Market Review 2009

Tourism Ireland
April 2009

The review of Mainland Europe is the latest in a series of assessments which examine the performance and the potential of various markets to the island of Ireland.

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