ITIC urges retention of lower VAT rate

  • One of the most tourism friendly initiatives taken by Government in recent years was the lowering of VAT from 13.5% to 9% on most tourism services.
  • It was an acknowledgement that the contribution of tourism extends well beyond its direct effects on employment and economic activity.
  • The reduction was passed on to the consumer helping to restore some of Ireland’s lost competitiveness, a fact borne out by the substantial improvement in visitors’ perception of value for money in Ireland.
  • It has delivered 9,000 jobs in the industry, and many more indirectly.
  • CLICK HERE to read ITIC’s submission on why the measure has helped to deliver renewed demand in all markets, and the consequential jobs which have been created as a result.
  • But in particular, read why it is imperative that it be maintained into 2014 and beyond.
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