Martin Dalby, CEO of Center Parcs, discusses their multi-million euro investment at Longford Forest due to open this summer

The tourism industry is providing one of the biggest investments in the Midlands in years with Center Parcs due to open its 500 lodge forest park this summer in Longford. The €233 million venture will lead to 1,000 permanent jobs in what is a transformative project for the region.

The Irish Tourism Industry Confederation (ITIC) visited Center Parcs Longford Forest to meet with their CEO Martin Dalby and get an update on the project. Martin talks candidly about the development to date, his hopes for Center Parcs in Ireland, the importance of brand building, and why Longford was chosen as a site.

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