Tourism Ireland today (Dec 2nd) launched their Marketing Plans for the period 2014–2016, but with specific emphasis on 2014. Following on from the success of The Gathering and the strong renewal of growth in overseas visitors, all eyes are on the challenge of kicking on from that platform.
Following the launch, ITIC spoke with Niall Gibbons, Chief Executive of Tourism Ireland, and optimism is back.
Click on the image below to hear what he had to say.
December 2nd 2013