The National Museum of Ireland – cultural tourism for all

Ireland is blessed with a strong and unique cultural tourism offering that appeals to international tourists and the domestic market alike.

One of the primary custodians of Ireland’s heritage is the National Museum of Ireland (NMI) and the Irish Tourist Industry Confederation (ITIC) met with Raghnall O’Floinn to discuss how the four NMI sites were performing, the importance of free admission, and how the state could be doing more to support Ireland’s culture and heritage.

Click on the image below to hear our interview.

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